PR's next generation of leaders is vibrant and diverse
This year's 40 Under 40 honorees have proven their mettle during a challenging year that pushed the comms, PR and marketing functions to new heights.
View ArticleMicrosoft and Nike have hopped on the metaverse trend. Are you down with it?
Or do you want to get back to reality?
View ArticleWPP’s Q3 financials prove PR is on a tear
Purpose, reputation, employee activism, political polarization and a racial reckoning are fueling big spikes in demand for smart communications counsel.
View ArticleState Farm pulled an ad starring anti-vaccine activist Rob Schneider. Should...
In 2014, the company took a very different stance with Schneider than it is taking with the vaccine-rejecting NFL star.
View ArticleShould PR firms work with Big Oil?
The debate centers on whether agencies can achieve more by helping legacy climate polluters transform their companies than by refusing to take their business.
View ArticleDoes Reese’s Thanksgiving Pie make you want to barf or scarf?
Did Reese’s go too far or not far enough?
View ArticleThe new non-mandated hybrid workplace
Post-pandemic workers are looking for very different things from their employers and offices. Progressive companies must embrace this new reality rather than trying to put the mandate genie back in the...
View ArticleTikTok users find Kyle Scheele’s Kum & Go stunt apology insincere. What...
His apology video is getting a barrage of negative comments, such as, “This video has ‘sorry, not sorry’ energy.”
View ArticleGE was the training ground for a generation of PR talent
As the industrial behemoth prepares to split into three separate entities, it’s worth reflecting on the enormous amount of respected communications leaders who plied their trade at GE.
View ArticleMedia relations is still key in effective PR practice
The honorees for PRWeek’s Hall of Fame Class of 2021 demonstrate why media relations extends way beyond smiling and dialing and remains one of the most important elements of the PR toolkit.
View ArticleIs Omicron’s surge spurring you to cancel in-person events?
Or do you think they should go ahead as planned as long as everyone is boosted?
View ArticleSay it loud: PR is an impact business
As we call it a wrap on a difficult 2021, let’s be proud of the PR industry’s achievements this year and push back against lazy stereotypes about it.
View ArticleSix things to do in January
It’s a busy start to the year for PR professionals and PRWeek – here are a few things to prioritize.
View ArticlePolansky: A class act who leaves big shoes to fill
The announcement that PR legend Andy Polansky is retiring in June marks the end of an era at Interpublic Group - and in the PR industry in general.
View ArticleWhat other food brands should copy Oscar Mayer’s bologna face mask?
What food would you be more than happy to place on your face in the name of skincare?
View ArticleThe power of capitalism and wokeness are not mutually exclusive
This week’s spate of high-profile shareholder letters, deal-making and 2021 financial releases illustrate the fundamental tension between purpose and balance sheets.
View ArticleDid your pet get you through the pandemic? We want to hear about it
Be a part of PRWeek’s Pets in PR series.
View ArticleWhat does Spotify need to do next?
Should the audio streaming giant remove Joe Rogan’s podcast?
View ArticleJoe Rogan case mirrors the American conversation
Trust in an already embattled media was put to the test this week as three high-profile companies dealt with crises that threatened their reputations.
View ArticleWhich emoji perfectly encapsulates your feelings over the past year?
Are you surprised that the “face with tears of joy” emoji is the most popular?
View Article