Which brand reaction to the Mona Lisa cake-smearing incident was your favorite?
Philadelphia Cream Cheese and OLW quickly responded on social.
View ArticleWomen of Distinction inspire excellence
PRWeek’s annual salute to female PR leaders and the generation coming up behind them never fails to disappoint.
View ArticleWhat is your favorite Father’s Day 2022 campaign?
Campaign themes include beer, dog poop bags, vasectomies and the metaverse.
View ArticleContinued energy required to defeat diversity complacency
As the second annual official federal Juneteenth holiday approaches, there is still a vast amount of work to do to combat inequality in the PR industry.
View ArticleMoonPie creates sunscreen. What brand should avoid following suit?
This is definitely not a trend that works for all brands.
View ArticlePR is the next trend at Cannes
PR agencies may once again have struck out in their own Lions category but earned media was an intrinsic part of every successful activation at the first in-person Festival of Creativity in three years.
View ArticleWho did it best? Macy’s and Old Navy double down on NFTs for Independence Day
Macy’s NFTs celebrate its 4th of July Fireworks and Old Navy’s NFTs feature its iconic flag t-shirt.
View ArticleA devastating development for women’s rights
Every company will need to engage employees on the new rules surrounding abortion given the fundamental link between healthcare and employment in the U.S.
View ArticleChangemakers will reward PR agencies that truly embrace DE&I
PRWeek’s new initiative in partnership with Google revolves around a Changemakers Advisory Council of in-house comms leaders that will identify firms that are walking the walk rather than just talking...
View ArticleBTS and Elon Musk? RadioShack and Disney? What brands do you want to see...
Everyone is used to brands roasting each other on Twitter. But the CoTweets feature may unite some.
View ArticleWho are you rooting for in the sign war between McDonald’s and Dairy Queen?
There can only be one winner.
View ArticleOmnicom farmers have been replaced by hunters
This week’s holding company financials provided valuable insight into the likely impact of a recession on the PR economy and suggested the sector is continuing on a growth trajectory even in these...
View ArticleA wake-up call for PR agency leaders
This week’s news that former Weber Shandwick COO Frank Okunak embezzled over $16 million from Interpublic Group’s largest PR firm came as a shock to most people in the industry.
View Article40 Under 40: Inspiring communications drawn from inspiring talent
This year's diverse group of 40 Under 40 honorees lead by example in both expertly addressing the evolving challenges of modern-day PR while also giving back.
View ArticleAre you ditching Instagram for another social media platform?
Are the Meta-owned platform’s changes driving you away?
View ArticleLittle Miss Thought Leader: PR pros, what would your Little Miss character be...
We just had to weigh in on this trend with some PR jargon!
View ArticleThe sun is rising in the east and west for TikTok
Every communicator and marketer now needs to know how to operate effectively on TikTok, which has rapidly established itself as the most important social network for young consumers.
View ArticleIs the traditional business card dead?
Have you switched to an environmentally friendly version?
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