5 things to watch post-Labor Day
With COVID-19 finally disappearing into the rear-view mirror the PR industry is returning from its summer break with plenty of items on its to-do list.
View ArticleDid Wingstop cross line by dropping F-bomb on Twitter?
One social media manager called Wingstop’s move a “shock value gimmick.”
View ArticlePR has a PR problem
Public relations is a valuable and rewarding career on a par with professional services such as law and finance – but the PR industry needs to do a better job of communicating that to the brightest...
View ArticleThank you for your service: 'A jewel to the world and not just the UK'
Queen Elizabeth II was Britain’s longest-serving monarch and often acted as its chief communications officer. Her death marks the end of an unprecedented era of social change and a special relationship...
View ArticleWatch: Heinz sugar-free ketchup takes some responsibility off plates
The campaign gets nostalgic with a TV ad that leans into old cartoon tropes.
View ArticleThe Changemakers diversity conundrum
Diverse PR pros are invited to the ball but their dance cards are still empty.
View ArticleUkes on a plane: How would you feel about an unexpected in-flight ukulele...
Would it be a welcome surprise?
View ArticlePR can help fix the world’s addiction to fossil fuels
The PR industry must push back against the narrative played out at this week’s UN General Assembly where the profession was portrayed in pejorative fashion as a dark art practiced by spin doctors.
View ArticleCrisis and listening now top PR skills hierarchy
While writing is still important, PRWeek’s latest in-depth research shows it has dropped to third place in the skills league table.
View ArticleMrBeast or Logan Paul: Who would you pick for president?
Both YouTubers have stated that they plan to run for president in the future.
View ArticleGen Z gives thumbs-down to thumbs-up emoji. How do you perceive it?
Do you find the emoji offensive?
View ArticleEvolution of purpose: Lessons from PRDecoded
An inspiring trip to Chicago for PRWeek’s big annual conference showed business is committed to keeping purpose top of mind despite a challenging economy and detractors attacking “woke capitalism.”
View ArticleAdvertising addresses the climate emergency
The Ad Net Zero global climate action initiative aims to convene international efforts to decarbonize the marketing industries.
View ArticleLet’s not talk ourselves into a recession
Financial results season has increased talk of an economic downturn in 2023 but the picture is still very confused and many companies continue to post good numbers — so the prevailing narrative should...
View ArticleWould you pay to have a verified Twitter account?
Twitter might start charging $19.99 for the privilege.
View ArticleBrands should push the pause button on Twitter
Marketers and advertisers crave certainty and stability, but the first week under the leadership of Chief Twit Elon Musk has demonstrated precisely the opposite of that.
View ArticleMidterms provided hope for a more civil discourse
Pre-election predictions failed to come to fruition as many voters rejected election deniers and low-quality candidates.
View ArticleHighlights from Elon Musk’s first email to employees
Musk’s first attempt at internal comms featured warnings of tough times ahead.
View ArticleA stain on the glorious game
As the most controversial soccer World Cup in history gets set to kick off, fans, players and marketers are venturing into unknown and potentially dangerous territory.
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